May. 09, 2013 · Style

As May is the month for mums and kids we thought it would be a good idea to mention a children’s fashion brand that creates clothes for both of them. This is Bobo Choses, a Catalan brand that’s making great strides internationally.
The secret of Bobo Choses is that they produce genuinely unique articles, providing a real turning point in the world of children’s fashion. Maybe this is because their creators are from a graphic design background, which is evident in the quality of the artwork and graphics that imbue all kinds of comfortable, fun garments, ranging from T-shirts and bodies to skirts, trousers and sweats, all manufactured in top quality cotton. Every season they create collections based on a children’s story whose characters are the stars of the garments. This season’s story is PETIT GROCERY JEAN GUSTAV, which tells the tale of an elephant grocer with a sunny smile who sells fruit from his stall. Bobo Choses is also a socially-committed brand: through its Act Social project it reinvests 10% of its profits in a textile workshop/school in Bangladesh, giving many people the opportunity to learn a trade and earn a decent living. Joid'art mums are bound to fall in love with Bobo!

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